Finally, Plug the Holes Your “Almost” Customers Are Slipping
Through… and Turn Your “On-the-Fence” Prospects
into “Buy-It-Now” Customers…

Dear marketer,

Let me make you a big promise.

When you master the skill of anticipating and answering objections to your product or service then you’ll be able to turn browsers into buyers, prospects into customers, and watch your new “Midas Touch” send your conversions through the roof…

Now I understand that’s a pretty bold statement.

But I’m going to prove it to you (as you’ll see in a moment).

So how do you master these skills? You do it by using the most powerful form of persuasion there is…stories. Or more specifically, “story-selling.”

Stories, parables and metaphors slip past your “you-can’t-sell-me” defenses because you feel like you’re not being “pushed” into agreeing with anything. They help you figure it out for yourself. After all, people may believe what you tell them, but they will always believe their own conclusions.

That’s why resorting to authority or just telling someone “the facts” simply draws a line in the sand. They’ll either believe you or they won’t because you’re asking them to take you at your word.

But when you deliberately but “innocently” expose the person to the same steps in your thinking that helped you reach the conclusions you did… and do it while gently guiding them through the same process (and this is important)…

It will be a decision they’ll feel they made on their own. AND they’ll be far more committed to the decision because of it.

THAT is the power of true influence and persuasion.

In fact it’s how you communicate every day.

After all you rarely just tell your spouse what you’re feeling. You don’t just say, “I’m so creeped out right now” and leave it at that. You say, “you are never gonna believe what I just saw happen on the way home!” And just like that you’ve got their complete attention.

That’s why testimonials are so convincing. When a friend brags up the food at that new Chinese restaurant, you’ve got to check it out for yourself. Their menu in the mail just doesn’t have the same impact that word-of-mouth does.

In other words…you’re sold.

           And if you can sell an idea – you can sell anything. Selling ideas is the secret behind selling your product or service.

As a professional magician for over twelve years I’ve learned a lot about selling ideas and persuading people. From corporate events to backyard barbeques people can’t resist mystery and magic. They love to be fooled – if you do it right.

But I can’t fool you if I don’t thoroughly guess and remove every possible method you think I use. That means overcoming every objection you have. Only when I’ve identified your hang-ups to believing the impossible do I get the reward every magician loves – shocked disbelief and enthusiastic applause.

Marketing online is exactly the same. It’s all done through the power of salesmanship. Because good story-selling can sell the impossible…and your product or service.

 “Advanced Selling Secrets That Will Make Your Competition Swear You’re Forcing Your Customers to Buy at Gunpoint…”

I’ve just put the finishing touches on a brand new program called “Objections to Riches™”. It’s designed to boost your sales and give a healthy boost to your conversions.

Because there are always those who want to buy, but need that extra nudge. This course is for them. After all, every sales funnel has a few weak spots that keep your conversions from reaching their full potential. But now you’ll have the ability to make more sales with less effort, in less time and with less frustration.

Here are just a few of the things you’re going to discover…

“Do we really need another course for making more sales?”

I’ve tried ’em all, but these are the only techniques I
trust selling my own stuff.

I’m sure you know how easy it is to get lost in all the “new” methods for earning a living online, to get caught up in the hype of the latest trend or product. But for many they’re a waste of time. Why? Because they don’t work on what gives you the biggest return on your investment.

After all, the flood of products coming out every week typically serves to “tweak” different parts of your business – but they don’t always help you when it’s time to actually make the sale.

Think of a manufacturing line. If you learn new ways to make the line 18% faster, it won’t do any good if your product is flawed to begin with…You’re just churning out the same junk at a faster pace. It’s still useless because it’s not doing its job to begin with.

Your sales message is like that line. Whether you’re selling by sales letter, teleseminar or any other medium it has to persuade people to buy to do you any good. Otherwise it’s worthless.

Do you see how important this is?

It’s the same with anything. Look, you can have more troops, better weapons, superior technology or any other advantage you can imagine, but if the general doesn’t use them right how can you expect to win the war?

Marketing isn’t any different.

You need to have the right tools in place before you can take advantage of the benefits these other products promise - like higher ranking, more traffic or whatever.

It hasn’t changed, but when you think about it people forget what they learned in direct response selling 101 – If they ever took the time to learn it. So while these products certainly have their place (because you can’t sell without traffic) … without knowing how to persuade people to buy…

You’re just spinning your wheels and going nowhere fast…

And that means fewer sales.

            Because if your sales message doesn’t do its job then the world’s
largest list, the best blog, or the best “twitter” strategies won’t make one
bit of difference to your bank account.

And as any direct-response copywriter will tell you, your sales copy has just one job to do. To make a sale - and this is no place to cut corners.

Why? Because unless you’ve built a relationship with your prospect they’re going to be a skeptic of everything you say which means they’ll have plenty of reasons not to buy.

That means it’s your job to convince him otherwise. After all…

You have to anticipate what your prospect is thinking as he’s reading or listening to your sales message. You do this to identify the spots that cause him to not to buy.

            Because if you know the reasons he hesitates you can turn those doubts into
tangible benefits making your offer absolutely irresistible to your prospect. And you do
it by knowing how to find and address the parts of your offer that send up red flags.

When I first wanted to enter the corporate market as a magician, I had some big
hurdles to overcome. I knew my prospects were thinking, “this guy’s been doing birthday parties…we’re not looking for rabbit tricks for our sales meetings or trade-shows.”

I had no corporate references. And I’d never worked for crowds that big. In fact, I knew I wouldn’t even be taken seriously if I didn’t charge at least five times what I was currently making. So when I met the decision makers I knew I had to make my case persuasive, forceful and quick.

And I did.

I walked in pulling no punches. From my “executive” attire to my mindreading demonstration I changed their minds about what I do. Stiff, by-the-book managers were suddenly animated, excited and applauding enthusiastically. And I got the gig.

But only because I identified the obstacles ahead of time. And with only the one chance to sell them. That meant overcoming the story they already had in their minds about magicians. After all…

If YOU aren’t addressing the flaws, your prospect is…
 

The fact of the matter is your customers are thinking about the flaws they perceive about your offer whether they’re real or not. That means you’re leaving a lot of money on the table if you don’t bring them up yourself.

So whatever the objection is, you miss out on people who otherwise
might have bought from you had you just answered their concerns.

But regardless, you’re losing money.

Because when prospects come to your landing page you only get one
opening shot right? That’s why it’s crucial to stack the deck in your favor when you get the chance. After all, everyone knows your sales message is where the money is made…or lost.
 

Look, I’m no genius at writing articles, social networking or PPC - I’ll leave that to the experts. And it’s great to have these skills, but while these and other marketing techniques may come and go…

Selling principles never change.

And they’ll put money in the bank every time when used correctly.

I remember a few years ago I was at a weekend seminar listening to a bonus speaker pitching a product in quick-turn real estate. Although the rest of the seminar had nothing to do with it I found myself riveted to every word he said.

This guy was successful at buying homes then flipping them for a quick profit. He couldn’t have been older than nineteen or so yet made more money from one week of work than most college kids his age made in a year.

What sticks out to me was how he told us what he did after his first sale. He went home, kicked off his shoes and plopped down on the floor spreading $18,000 in cash out everywhere.

He sat on the floor and just stared in shocked silence for at least a half hour with a huge smile on his face…It was hard not to share his enthusiasm.

Yet he could have just showed us the bank deposit and left it at that. But instead he made it real by talking about what he was going to do with all that cash. What he’d buy and all the debts he was going to pay off. He was sharing his emotions and story, and taking us along with him.

But the most amazing thing was how he walked us through every bit of skepticism he had when learning the system he used. He knew right when our “BS” detectors were about to go off and we’d start to question whatever he was saying.

But he walked us through the whole process. Of course you had to buy the course to fill in the details and get the extra’s - but whenever we had doubts about it working, he answered every one of them…right on cue.

It was like he could read our minds…

…and it was making it tough not to buy.

As soon as I started thinking, “it wouldn’t work in my neighborhood,” or “it couldn’t be that easy” he’d talk about the deals he’d made in different cities or show us pictures of his parents with their big fat checks from doing it too.

Everyone in the room was seeing dollar signs…And he did it all by making us believe we could do it too by anticipating every objection we could have and resolving them along the way.

Because every doubt we’d had, he’d had once as well. We couldn’t line up fast enough once he finished – and it wasn’t a cheap course either

But it was a brilliant pitch.

And THAT my friends, made him a lot of sales that night.

Yet few take advantage of the incredible power that makes this
secret of influence so effective. They just don’t understand the power it wields – or
how to use it in their marketing.

            But if you plug it into your sales funnel you’ll have a virtual “devastating-money-making-sales-machine” – and this coming from someone who hates marketing clichés.

But it’s simply true…

It really is that powerful.

And that’s what “Objections to Riches™” can do for you. This is a comprehensive course that lays out everything you need. You’ll find and then turn the weakness in your product or service into benefits that make your offer more solid, more irresistible and more persuasive.

 “You don’t have to be a ‘Guru’ to get their results”

You can start enjoying more success immediately when you discover…
 

But this might not be for you…
(So don’t get too excited.)

First this is NOT a magic pill.

This can significantly boost your conversions, but it can’t make a bad product sell. In fact, it may even take a little…(wait for it)…work.

How I Risk Everything By Telling You The truth

A rule in “hype” marketing is never saying something isn’t “cookie-cutter” easy. Now don’t get me wrong this isn’t hard but it’ll take effort on your part to implement what you learn.

But you’ll be well rewarded for it because these are skills you’ll always use and never forget. Especially if you’re a newbie or intermediate marketer.. Of course if you’re already an advanced marketer you don’t need this right?...Wrong.

There’s a reason you’re at the top of your game - you know the value even just one good piece of information can have on your business that you didn’t have before.

“Millionaire Maker” Marketing guru Dan Kennedy refers to it as the “principle of the slight edge” - always looking for that one tip to take your business to the next level. Because if you only do average things, you’ll only get average results.

So What Do I Get With This Course?

            “Objections To Riches™” Comes with 12 modules with over 2 ½ jam-packed hours of audio on mp3 so you can listen in your car, your headphones, whenever and wherever you want to. And all of it is readily available for download immediately after you invest in the program.

And it certainly won’t cost thousands like one of those high-priced “covert persuasion” seminars…yet you’re still getting an afternoon seminar on persuasion and advanced selling tactics for much, much less.

            But here’s the best part…

            This was originally part of a larger course coming out later this year called “Stories To Riches™” which will be much more comprehensive and exclusive – and priced to reflect it.

But because I’m offering a smaller portion of that system for you now, you’re not going to have to pay that price either. So for the time-being I want to give you “Objections To Riches™” for just $147 $97! That’s just one night on the town with drinks, a nice dinner and movie.

And if you’re not happy for any reason…if it doesn’t help your sales explode and make you money you would not have made otherwise, it’s on me.

Will you give me 1-year to prove everything I’ve said is true?
 

            Will I be taken advantage of? Maybe…there will always be people who do that. But I’m willing to take all the risk to prove to you this is everything I’ve said and more.

And if at any time during the first twelve months you decide this isn’t for you then I don’t want your money. No questions, just a sincere “Thank you” for taking a look at the program.

So don’t wait, click the secure link below to order “Objections To Riches™” for just $147 $97 and start making more sales today. You’ll immediately be taken to a page with instructions to instantly access the whole course.

I have your copy waiting for you now…

COMING SOON

Here’s to your success,

P.S. – If you want more sales from your product or service my program is easy and my offer is simple - try it for 1-year and put it to the test. You have nothing to lose. If you don’t make more sales and more money that you wouldn’t have made otherwise, you get to keep the course on me. I’m so sure you’ll love this course that I’m willing to take all the risk.

P.P.S. – Do NOT delay…Remember, it’ll soon be part of the larger course “Stories To Riches™” (available later this year) so it may be discontinued as a standalone product and at this price. So act now and start getting more sales today…